The Essentia Blog

Here’s your opportunity to buy 1 acre of rainforest for just $15.
The rainforest is being burned for soy and palm plantations as well as to raise cattle.
The rush for Biofuels is also fueling this destruction and according to Greenpeace “a handful of international corporations are ultimately responsible for the slashing and burning of Indonesia’s peatland [...]

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We are now official 1% For The Planet members.
Members donate 1% of their sales to pre-approved environmental causes. Not sure who we’ll be donating too this year but i’ll certainly mention it in a future post. Many non-profits to choose from.
Many company who donate millions per year never even come close to their 1% so [...]

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Have you ever wondered if the company you’re buying a product from gives a hoot about the Earth?
Well ClimateCounts.org has a scorecard which measures companies on their commitment to tackling global warming. Using this scorecard while shopping is an easy way make your purchase count in all the right ways.
Climate Counts use a 0-to-100 point [...]

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Joe Alexander, the sales & marketing director over at San Francisco based Keetsa mattress store called me today.
He wanted some spec sheets on our products and we had a little chat. I guess he was fishing for some info on the competition. (no clue who he was until after the call when i Googled him)
He [...]

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I want one of these suckers so badly but it’s illegal to drive them in Canada.
The ZENN (zero emission, no noise) car is 100% electric. Made in Canada this little 2 seater is sold in the US, Mexico and EU but Transport Canada has yet to approve it.
What’s the hiccup? Find out here:
www.cbc.ca/national/blog/special_feature/green_rush/zenn_car_update_1.html

addthis_url [...]

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You’d think i would have read it earlier. Here’s a description for Toxic Bedrooms: Your Guide to a Safe Night’s Sleep.
Your bedroom should be a safe haven, but unfortunately more and more research is revealing that the bedroom may be one of the most toxic places in the home.
Consider that the average conventional mattress contains [...]

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Watch this….just do it.

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I’ve been looking into getting some FSC Certified mattress bases / box springs and came across a site that kept me busy for a good 30min.
In case you don’t know, FSC is a standard which promotes environmentally appropriate, socially beneficial, and economically viable management of the world’s forests. It outsources the FSC accreditation to accreditation [...]

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The Lux versions are no more. See that fancy quilted top… we’re giving it the boot.
We finally decided to get rid of the Lux Pillow Top. Everyone loved the look, but aesthetics should be the last thing on your mind when buying a mattress.
Mattress companies love to make a thick luxurious looking mattress because that [...]

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Chances are you know what that big jug is for.
Now imagine everyone in your neighborhood lining up to poor it in the river. Kinda dumb ay?
I contacted my local big box grocery store about this. In their 20 foot long wall of detergents not one was green. The closest they came to an eco-friendly detergent [...]

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